· Feature
Teach your AI how your
brand communicates.
Brand Brain is the layer between raw AI and your business. Configure it once with your tone, rules, and preferences — and every Google review response sounds authentically like you.
Everything Brand Brain can do
Tone & Personality
Define how your brand speaks — formal, friendly, warm, or professional. Brand Brain applies it consistently across every response.
Negative Review Handling
Set rules for how to respond to 1-star and 2-star reviews. Empathetic, solution-focused replies — without you writing each one.
Response Rules
Tell your AI what to always say, never say, and how to handle common topics like wait times, staff, or pricing.
Location-Specific Settings
Running multiple locations? Customise Brand Brain per location — different staff names, local offers, and neighbourhood context.
Language Support
Serve customers in their language. Brand Brain keeps your tone consistent whether responding in English, Spanish, or beyond.
Always Your Approval
Brand Brain drafts — you approve. Every AI response is a suggestion until you publish it. You stay in control at all times.
How Brand Brain works
Connect your Google Business Profile
Securely link one or more locations in under two minutes.
Configure Brand Brain
Answer a few questions about your tone, rules, and what makes your brand unique.
AI drafts your responses
When a new review arrives, Brand Brain generates a personalised, on-brand draft.
Edit, approve & publish
Review the draft, make any tweaks, and publish directly to Google — in one click.
Frequently asked questions
Can I change my Brand Brain settings after setup?
Yes — you can update your tone, rules, and location settings at any time. Changes apply to all future drafts immediately.
Does Brand Brain respond automatically without me reviewing?
No. Brand Brain always generates a draft for your approval. Responses are only published to Google when you confirm them.
Can I have different Brand Brain settings per location?
Yes. Each location can have its own tone, rules, and context — useful for franchise groups or multi-brand operators.
What types of reviews does Brand Brain handle?
All star ratings — from 5-star praise to 1-star complaints. You can set specific rules for how each rating range is handled.
Ready to set up your Brand Brain?
Connect your Google Business Profile and start responding to reviews in your brand voice — today.